Meeting Promotion And Publicity Checklist

1. Review previous years’ promotional budgets 2. Determine objectives and scope of program 3. Determine audience(s): membership, potential exhibitors, an industry or trade, general public. 4. Develop theme and corresponding graphics. Considerations should include purposes of individual pieces: who will receive them, tone to be…

Can I still trust you, my dear doll?

ABSTRACT The purpose of this text is to point out how the smartification of children’s toys impacts the concept of trust. We make use of the 4Cs conceptual trust framework – context, construction, curation, codification – to analyse how the technological, commercial and legal developments…

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